Logo design and corporate identity for the APIV.
On the occasion of the change of name of the association to make it more gender-inclusive, APIV needed to redesign its corporate identity to adapt it to this new reality.
The objective was to design a simple identity but with enough character to identify such a broad and varied sector. Starting from the same acronym of the organization, a symbol is constructed by means of the rotation of the letter V recreating the tip of a design tool. This apparently simple solution is the starting point of a wide and versatile system that adapts to all their communication needs.
